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Frazer Cooper

Frazer Cooper

UX Design, User Research & Strategy

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Category Archives: Uncategorized

Measuring the UX impact on product performance; what lies beneath?

What you are measuring could really reveal more how your team are perceived and maturing within your organisation.

Posted byFrazer Cooper17th Nov 202016th Nov 2020Posted inUncategorizedLeave a comment on Measuring the UX impact on product performance; what lies beneath?

An alternate view of your customers’ journeys

Why do we still hanker after the notion that each user’s journey is a singular, repeatable pathway to control what the user does?

Posted byFrazer Cooper16th Nov 202016th Nov 2020Posted inUncategorizedLeave a comment on An alternate view of your customers’ journeys

The Journey Begins

Thanks for joining me! Having arrived in Australia with my young family recently, I am obviously endeavouring to find a job. Taking the time I now have have on my hands, to be able write is a luxury I’ve not really had until now. So let’s see how this goes, whether it is something I …

Continue reading “The Journey Begins”

Posted byFrazer Cooper7th May 20197th May 2019Posted inUncategorizedLeave a comment on The Journey Begins
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